ADC Festival

Where Advertising, Design, and Digital Communication Collide

The Art Directors Club for Germany (ADC) has been the central platform for the German communications industry since 1964. Its annual festival in Hamburg is considered the largest creative festival of the year, bringing together agencies, brand managers, design studios, filmmakers, and digital creators.

Schuppen 52 as the Festival Hub

For several years, the venue has been Schuppen 52 — By Gerresheim at Hansahafen, one of Hamburg's largest and most stylish event locations. On four parallel stages, over 70 speakers discuss current trends, strategies, and case studies from the world of brands, advertising, and digital communication.

What to Expect

• Four stages, running concurrently
• 70+ speakers from Germany, Europe, and internationally
• ~3,000 attendees
• Workshops, talks, and networking sessions
• Awarding of the ADC Awards – the most important accolade in the German creative industry
• Showcases by agencies, start-ups, and brands

More Than Just a Conference

The ADC Festival is not just an industry conference, but also the networking event of the year for the German communications industry. Young creatives meet industry giants, agencies meet potential clients, and designers meet commissioners. The awarding of the ADC Awards in the evening is considered the most important awards ceremony in the German creative industry.

In the Hansahafen

Located in the Hamburg-Mitte district, Kleiner Grasbrook quarter, Schuppen 52 is situated directly on the harbor basin – an industrial brick building designed for events with over 3,000 people. The Speicherstadt and HafenCity are just a few minutes away.