ADC Festival
Germany's largest creative festival for the communications industry
2026
About ADC Festival
ADC Festival — edition 2026
The 2026 ADC Festival continues the concept of previous years: two days of programming at Schuppen 52, four parallel stages, international speakers, and intensive networking.
Confirmed Key Dates
- June 10 and 11, 2026
- Schuppen 52 — By Gerresheim, Australiastraße 52, 20457 Hamburg
- 4 stages running concurrently
- 70+ speakers
- Approximately 3,000 attendees
Highlights ADC Festival 2026
Four parallel stages, 70+ speakers, awarding of the ADC Awards.
Programme ADC Festival 2026
Program Structure
The exact speaker list and hourly schedule for 2026 will be published by the ADC in the weeks leading up to the festival on adc.de. Proven program components:
- Day 1 — June 10: Opening, main keynotes, workshops on four stages, networking evening
- Day 2 — June 11: Talks and case studies, student program, concluding awarding of the ADC Awards
Detailed program and speakers: adc.de.
Prices ADC Festival 2026
Passes available at adc.de; reduced tickets for ADC members and students available.
Practical information — ADC Festival
Getting There
Take the harbor shuttle from the pier at St. Pauli-Landungsbrücken or bus 256 to Hansahafen. By car, take the Köhlbrandbrücke; parking is limited on site.
Tickets
Tickets available at adc.de – prices vary depending on pass type (Festival Pass, ADC Members, Students). Early bird discounts are available.
Organizer
ADC Art Directors Club für Deutschland e.V., Berlin/Hamburg.
Where Advertising, Design, and Digital Communication Collide
The Art Directors Club for Germany (ADC) has been the central platform for the German communications industry since 1964. Its annual festival in Hamburg is considered the largest creative festival of the year, bringing together agencies, brand managers, design studios, filmmakers, and digital creators.
Schuppen 52 as the Festival Hub
For several years, the venue has been Schuppen 52 — By Gerresheim at Hansahafen, one of Hamburg's largest and most stylish event locations. On four parallel stages, over 70 speakers discuss current trends, strategies, and case studies from the world of brands, advertising, and digital communication.
What to Expect
- Four stages, running concurrently
- 70+ speakers from Germany, Europe, and internationally
- ~3,000 attendees
- Workshops, talks, and networking sessions
- Awarding of the ADC Awards – the most important accolade in the German creative industry
- Showcases by agencies, start-ups, and brands
More Than Just a Conference
The ADC Festival is not just an industry conference, but also the networking event of the year for the German communications industry. Young creatives meet industry giants, agencies meet potential clients, and designers meet commissioners. The awarding of the ADC Awards in the evening is considered the most important awards ceremony in the German creative industry.
In the Hansahafen
Located in the Hamburg-Mitte district, Kleiner Grasbrook quarter, Schuppen 52 is situated directly on the harbor basin – an industrial brick building designed for events with over 3,000 people. The Speicherstadt and HafenCity are just a few minutes away.
Where it takes place ADC Festival
ADC Festival at a glance
History of ADC Festival
Edition 2025 Jun 2025Festivals similar to ADC Festival
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