New 10-day festival in Lüchow — Premiere from September 25, 2026
Viva la Wiese is a new, ambitious festival for the Wendland district town of Lüchow — the premiere will take place in 2026. With a ten-day format starting on September 25, 2026, the non-profit association behind the festival makes a clear cultural policy statement: Lüchow and the Wendland region should get a new, diverse festival format that combines culture, gastronomy, and community.
The festival operates with two large tents, each offering space for 1,000 visitors. This allows multiple event formats to run in parallel — concerts in one tent, theater or culinary formats in the other.
Already confirmed for the premiere:
The festival combines various formats:
With admission of a maximum of €25, Viva la Wiese focuses on accessibility. The non-profit association structure underscores the ambition to be a festival for the region — not a commercial event. Goal: To strengthen culture and community in the Wendland region.
With the Kulturelle Landpartie, the Sommerliche Musiktage Hitzacker, MSNT, and many other festivals, the Wendland region is already a northern German festival stronghold. Viva la Wiese adds a new accent: a diverse city festival in the district town itself, bringing together various arts and delights under one roof.
Festival grounds Lüchow, 29439 Lüchow (Wendland). By train: Dannenberg station, then bus. By car: B 248 and B 493.
Maximum admission €25. Sales points and online advance booking will be announced on the festival website.
Premiere festival 2026 — program and details will be further supplemented throughout the year.
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