445th edition of Germany's oldest wine festival since 1580 with over 100,000 visitors
The Schriesheimer Mathaisemarkt is an institution. It is considered the oldest wine festival in Germany – documented since the year 1580. In 2026, the 445th edition will be held. Schriesheim, the small wine town on the Bergstraße (Rhein-Neckar district, state of Baden-Württemberg), located north of Heidelberg, has nurtured the market over many generations and made it one of the largest wine festivals in Southern Germany.
The name "Mathaisemarkt" goes back to Saint Matthias – one of the apostles whose feast day falls in February in the Catholic tradition. Originally, the Mathaisemarkt was a classic spring market that brought together farmers, traders, and citizens of the Bergstraße for joint trade. Over time, the market became increasingly associated with the region's wine tradition and developed into today's major festival.
Today, the Mathaisemarkt regularly attracts over 100,000 visitors over the ten festival days. This makes it one of the largest wine festivals in Southern Germany and an important economic factor for Schriesheim and the entire Rhine-Neckar region.
A special feature of the Mathaisemarkt is its two-part structure: The main festival week runs from March 13 to 17, 2026, with the grand parade Sunday on March 15th. A second festival phase follows from March 20 to 22, 2026, the so-called "Bockfreitag" weekend, which marks the end of the market. This means the market extends over a total of ten festival days.
The Badische Bergstraße is one of Germany's northernmost and smallest wine-growing regions. Riesling, Spätburgunder, Müller-Thurgau, and Weißburgunder grow on the sun-drenched slopes on the edge of the Rhine plain. Wineries from Schriesheim, Heidelberg-Schlierbach, Bensheim, and Heppenheim present themselves at the Mathaisemarkt – anyone looking for an overview of Bergstraße wine culture will find it here.
The town of Schriesheim (~15,000 inhabitants) is located directly on the Bergstraße, that traditional connecting road between Heidelberg and Darmstadt. Due to the early almond blossoms, the Bergstraße is known as "Germany's Spring Walk." Visitors to the Mathaisemarkt can combine their stay with a hike through the Schriesheim vineyards or a trip to Heidelberg (~15 km).
From March 13 to 17, 2026, and a second festival weekend from March 20 to 22, 2026, Schriesheim will celebrate the 445th edition of Germany's oldest wine festival. The absolute highlight: the grand parade on Sunday, March 15, 2026, at 2 PM. Under the motto "Schriesheimer Sehenswürdigkeiten", 50 themed floats and walking groups will parade through the historic town center – a unique spectacle that attracts tens of thousands of onlookers annually. In the festival tent, the wines of the Badische Bergstraße – Riesling, Spätburgunder, Müller-Thurgau – from the Schriesheim and neighboring wineries will flow over the ten festival days. The amusement park, the art exhibition "Dem Leben nahe" by local artist Elsbeth Lang, and live music in the festival tent and town center complete the program. Over 100,000 visitors make the Mathaisemarkt one of the largest wine festivals in Southern Germany.
Schriesheim is located on the B3 between Heidelberg and Mannheim. By tram: OEG line 5 from Heidelberg/Mannheim, stop Schriesheim. By car via the A5 (Frankfurt–Karlsruhe), exit Schwetzingen or Heidelberg. Festival ground parking is very limited – public transport recommended.
Free admission. Festival tent reservations via the City of Schriesheim.
Sunday, March 15, 2026, 2 PM. Grandstand seats available through official ticket outlets.
Book accommodation early – Schriesheim is traditionally fully booked during the Mathaisemarkt. Alternatives in Heidelberg, Weinheim, or Mannheim.
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Festplatz Schriesheim / historische Innenstadt
Festplatz Schriesheim, 69198 Schriesheim