One of Germany's oldest and most atmospheric Christmas markets in the medieval old town
The Alt-Rothenburger Reiterlesmarkt is one of the oldest Christmas markets in Germany – its origins date back to the 15th century. The setting is the world-famous, perfectly preserved medieval old town of Rothenburg ob der Tauber in the Ansbach district of Middle Franconia, Bavaria. During Advent, the entire old town is festively illuminated.
The market is named after the 'Reiterle' – a mysterious rider figure from ancient Germanic sagas. Once considered a sinister messenger between worlds, over the centuries it transformed into a friendly figure of light, who rides majestically on horseback across the market square at the market's opening to welcome visitors.
Between the Market Square, Green Market, Church Square, and the Town Hall's courtyard of light, 61 stalls offer Christmas decorations, handicrafts, gingerbread, the famous Rothenburg 'Schneeballen' (snowballs), and mulled wine. Brass ensembles from the region play daily on the stage at the Green Market. School classes and youth groups showcase ever-changing Advent windows in the Town Hall daily.
The town on the Romantic Road is one of Bavaria's most visited destinations. During Advent, the old town, enclosed by its town walls and towers, transforms into a fairytale backdrop that attracts visitors from all over the world annually.
The Reiterlesmarkt 2026 runs from November 20 to December 23, 2026. It is open Sunday to Thursday from 11:00 AM to 7:00 PM and Friday and Saturday from 11:00 AM to 8:00 PM; on Totensonntag (November 22), the market remains closed or opens only in the afternoon.
At the opening, the Reiterle rides majestically on horseback across the market square to greet visitors, and the mayor lights the large Christmas tree. Between the Market Square, Green Market, Church Square, and the Town Hall's courtyard of light, 61 stalls offer Christmas decorations, Schneeballen, gingerbread, handicrafts, and mulled wine.
Admission to the Reiterlesmarkt is free. Food, drinks, and goods are sold at the stalls.
Rothenburg ob der Tauber is located on the Romantic Road in the Ansbach district. Arrive by train via Steinach (near Rothenburg ob der Tauber) with a connecting service; arrive by car via the A7 motorway (Rothenburg exit). Parking is available outside the town walls; the old town is pedestrian-only.
Sunday to Thursday 11:00 AM – 7:00 PM, Friday and Saturday 11:00 AM – 8:00 PM. Closed on Totensonntag (Sunday of the Dead).
Admission to the Reiterlesmarkt is free.
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