Hollandmarkt Aurich
Edition 2026 World music Brass band Gastronomy

Hollandmarkt Aurich

Dutch specialty market with brass band on the market square

Aurich — Landkreis Aurich (03452)
Dates 05 Jul — 05 Jul 2026
Venue Aurich (03452)
Prices Free
Status

About Hollandmarkt Aurich

On Sunday, July 5, 2026, Aurich's market square will transform into a Dutch specialty market. Over 30 stalls will offer typical Dutch products – Stroopwafels, Poffertjes, cheese, flower bulbs, fabrics, and fashion – while a brass band provides musical accompaniment to the market atmosphere. The Hollandmarkt commemorates the close cultural ties between East Frisia and the Netherlands and is open from 12 PM to 6 PM. A charming specialty day that brings two neighboring regions together in the market square.

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Neighborhood on the Market Square

Only a few kilometers lie between East Frisia and the Netherlands – the regions are closely connected culturally, linguistically, and culinarily. The Hollandmarkt Aurich makes this neighborhood visible. On a summer Sunday, over 30 Dutch exhibitors set up their stalls in the central market square, bringing a piece of the Netherlands to Aurich.

The Dutch Assortment

Culinary delights dominate: freshly baked Stroopwafels, Poffertjes with powdered sugar and butter, Dutch cheese in countless varieties, Vla, licorice, fish specialties (Matjes, shrimp), sweets, and delicacies. Non-food items include: Bloembollen (bulbs for tulips, daffodils, crocuses), Dutch fabrics, fashion, wooden shoes, pottery, and ceramics.

Brass Band as an Atmosphere Maker

A brass band – often from the Dutch border region – creates the right atmosphere. Dutch hits and Dutch classics, sometimes including sing-alongs, alternate. This turns the market day into a small cultural festival with a culinary focus.

Six Hours of Market

The market is open from 12 PM to 6 PM. The timing is well-chosen: families go to church or a café in the morning, meet at the market at noon, and use the afternoon for strolling and shopping. Free admission. A typical East Frisian Sunday with a Dutch accent.

Hollandmarkt Aurich — edition 2026

On Sunday, July 5, 2026, the Hollandmarkt invites you from 12 PM to 6 PM to Aurich's market square. Over 30 Dutch exhibitors will bring typical Dutch specialties to the East Frisian city center: Stroopwafels, Poffertjes, cheese in countless varieties, licorice, fish, flower bulbs, fashion, fabrics, and wooden shoes. A brass band from the Dutch border region will provide musical Dutch flair. Free admission. The exact exhibitor list and the band lineup will be announced in good time by Aurich Tourism on aurich-tourismus.de.

The Hollandmarkt is part of the NWZ-Online overview of Aurich's 2026 event highlights. It underscores the close neighborhood between East Frisia and the provinces of Groningen and Drenthe and is a reliable destination for lovers of Dutch specialties.

Programme Hollandmarkt Aurich 2026

Daily Schedule (Typical)

The exact program for 2026 will be published before the market day. The structure follows the proven cornerstones of previous years:

  • 12:00 PM: Opening of all stalls, welcome by the brass band
  • 1:00 PM: First concert set by the brass band
  • 2:00 PM–5:00 PM: Main visitor period, further concert sets, tastings
  • 6:00 PM: Market closes

Dutch Offerings (Typical)

  • Freshly baked Stroopwafels and Poffertjes
  • Dutch cheese (Gouda, Edam, Maasdammer, seasoned specialty varieties)
  • Vla, licorice (Drop), sweets
  • Fish specialties: Matjes, shrimp, smoked eel
  • Bloembollen: Tulip, daffodil, crocus bulbs
  • Fashion: Dutch summer clothing, hats, t-shirts
  • Fabrics and textiles
  • Wooden shoes (Klompen) as souvenirs
  • Pottery and Delft Blue ceramics

Music

  • Brass band with Dutch hits and classics

Highlights Hollandmarkt Aurich 2026

30+ Dutch exhibitors with Stroopwafels, Poffertjes, cheese, flower bulbs, fashion, and wooden shoes. Brass band from the border region. Six hours of Dutch flair on Aurich's market square. Free admission.

Prices Hollandmarkt Aurich 2026

Free admission. Food and purchases at the stalls at exhibitor prices.

Practical information — Hollandmarkt Aurich

Location

Marktplatz Aurich, 26605 Aurich (Aurich district, East Frisia).

Date 2026

Sunday, July 5, 2026, 12:00 PM – 6:00 PM.

Admission

Free admission.

Getting There

Aurich is located on the A 31 motorway. Parking spaces are designated in the city center. The market square is within walking distance.

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Hollandmarkt Aurich at a glance

World music Brass band Gastronomy Cheese Local produce World cuisine Farmers market Folk traditions Outdoor Landkreis Aurich