BerufsBeats Festival Lüneburg 2026

Career Orientation as a Festival

The BerufsBeats Festival is a novel event format: it combines career orientation with music, workshops, and a festival atmosphere — taking career decisions out of the classic trade fair context and placing them within an experience-oriented framework. In 2026, the festival will take place on Thursday, August 27, and Friday, August 28, from 9 AM to 3 PM in Lüneburg's city center.

Several Locations in the Old Town

The festival takes over central city locations:

• Marktplatz — Main stage and large activity areas
• Rathaus — Representative rooms for talks and presentations
• Rathausgarten — Relaxed workshop atmosphere
• Co-working spaces in the city center — Modern work environments to experience firsthand

Free for Students

The festival is aimed at students from grade 8 onwards and is free for them. Schools can register classes, and individual young people can attend with their families. The combination of music and career orientation aims to lower inhibitions and facilitate encounters that wouldn't happen in traditional trade fair formats.

Companies and Universities

Companies and universities from the region and beyond will be present. Instead of just handing out brochures, they offer:

• Hands-on workshops on typical job profiles
• Talks with young professionals
• Practical stations for trying things out
• Consultation sessions and networking opportunities

Music and Atmosphere

Festival means music: a stage program with youth-relevant acts accompanies the two days. This creates an atmosphere where career orientation feels different from the usual trade fair hall.