Ab in den Frühling! Hildesheim

Premiere 2026

Ab in den Frühling! celebrates its premiere in April 2026. Hildesheim Marketing GmbH has conceived the format to set a fresh accent in the city centre after the winter months and before summer. A Sunday with open shops, a market area, children's programme, and an outdoor experience section together form the prelude to a spring and summer season that is packed with events like Hopfen & Happen, Wine Festival, Jazztime, Market Square Music Festival, and many more.

Themes: Regionality, Leisure, Outdoor

The market's thematic focus is on three complementary themes that fit well with the spring mood: Regionality (products from the Hildesheim district and the region, regional gastronomy, producers), Leisure (providers from the areas of sport, outdoor, travel, experience), and Outdoor (garden, plants, outdoor equipment, mobility). This deliberately sets the format apart from classic spring markets.

City Centre as a Festival Mile

The Market Square, Platz An der Lilie, and the pedestrian zone will be used for the event. These three areas are within walking distance of each other and together form the main thoroughfare of Hildesheim's city centre. Anyone moving from one point to another will automatically pass shops, cafés, and restaurants – ideal for a Sunday with open shops that combines shopping with a stroll through the market.

Spring Rally

A special feature is the Spring Rally: a playful format where participants complete a route through the city centre and solve tasks, collect information, or have small experiences at various stations. Families with children can discover the city in a playful way while participating in the spring market.

Andreasturm Tower Visit

A visit to the Andreasturm tower – the highest church tower in Lower Saxony at 114.5 metres – is part of the programme. Those who climb the 364 steps will be rewarded with a spectacular view over Hildesheim, the Hildesheim region, and the surrounding hills. In spring, when the trees in the city turn green, the view is particularly attractive.

Children's Activities

For the youngest visitors, there are hands-on stations, craft activities, a bouncy castle, and small performances. The Spring Rally has a child-friendly version, so families can complete the programme together.